Friday, August 18, 2017

FotoJet Designer Has Everything You Need to Create Graphic Designs

Graphic designing is not actually an easy task especially for those who don’t have much design skill and experience. Having a designer to help you and paying them money is yet another expenditure. That is where much graphic design software like FotoJet Designer comes to your rescue.

What Is FotoJet Designer?

FotoJet Designer is a powerful yet easy to use graphic design app that bundles a multitude of templates to help you design eye-catching social media graphics, banners, cards, and posters.

It gives everyone the ability to design like a Pro even with no professional skill. Whether a design novice or a highly experienced designer, you will always find inspiration in FotoJet Designer.

How to Use FotoJet Designer?

Download the app on their developer site. It runs on Mac and Windows computers.

Once the program is installed, you are met with a clean and straightforward user interface that anyone can navigate with minimum effort.

On the popup window, you can see lots of well-designed templates arranged into several categories, such as Facebook Cover, YouTube Channel Art, Poster, Card, Invitation, Banner and Magazine Cover. Choose any category and then open templates to start. To be more creative, you can start from a blank custom page.

Next, you have full control over your work, adding photos, texts, clip art, shapes, and effects at will.

When you get your final satisfaction, save or share with the world via Facebook, Twitter, Pinterest, and Tumblr.

Highlighted features that I like:

  • Fast, Powerful and Easy to Use.
  • Thousands of templates and resources to choose from.
  • Lots of powerful editing tools that work fast and efficiently.
  • Anyone can create unique and professional designs with only a few clicks and with minimum effort.
  • Personalize graphic designs freely.

What Makes FotoJet a Worthy Choice?

Straightforward Interface 

FotoJet’s clean and simple interface makes it a prime choice, especially for the newbies and those who are technically less fluent. You just need to have basic computer skills to be able to use the tool.

Templates & Resources

FotoJet Templates & Resources

There are over 900 professionally designed templates to choose from and thousands of clipart images, text fonts, word art, backgrounds, lines & shapes, which can be applied with simple clicks.

Easy Personalization

FotoJet Easy Personalization

The ease of personalizing your graphic is amazing! Freely move, resize, and rotate photos to make them fit perfectly. There are many photo effects available for enhancing your photos. You are able to add text freely and customize it by changing the font, size, color, style, and effect. Your designing possibilities are endless.

How to Get This Program?

For windows users, you have free downloads. To get a full version, you can buy a license key.

Personal License - The personal license is available on a single computer. The charges would be $ 39.99. You will get free lifetime updates.

Family License - The Family license would enable you to use it on up to five computers. You will also get free lifetime update. In addition, you will get free priority support.

All the purchases carry a 30-day money back guarantee.

Conclusion:

FotoJet Designer is a noteworthy app you can turn to when you are intent on creating inspiring designs for your cards, flyers, invitations, posters, banners, and whatnot. If you are looking for a tool that is quick enough in letting you create graphics, FotoJet Designer is the perfect companion for your requirements.

Monday, July 10, 2017

3 PPC Mistakes That Are Costing You Money

Utilizing AdWords For Your Business

Does your business want to target your ideal clients, while also building your brand at the same time? If so, then PPC promotion might be a substantial portion of your advertising strategy. A well-executed PPC effort may be a fantastic method to raise conversions and sales.

Even though AdWords can be an important part of the sales and advertising plan, in case your company doesn't make sure your campaigns are optimized properly then you'll discover that PPC can cost more money than it attracts.

Let us take a peek at the very top 3 mistakes that lots of PPC supervisors make in their AdWord accounts. These suggestions can allow you to identify places and opportunities where you are able to better your PPC operation to boost engagement and drive additional revenue for your small business!

Focusing On Desktop, Forgetting About Mobile

One of the main mistakes I see PPC managers making on a regular basis is forgetting about mobile traffic. This is caused by setting up, writing, targeting and optimizing a PPC ad for an audience on a desktop and neglecting viewers on mobile devices.

Depending on your industry and product/service, your customers will likely be viewing your ads on mobile devices. You should optimize your ads, keywords, and ad extensions based on your device.


You can quickly check to see engagement rates on each device within AdWords. The new AdWords UI makes this simple, and you can see the percentage of several metrics based on device type.



You should change your PPC strategy around the devices and parameters of your audience. This information can be an essential guide to integrating as you consider how to optimize your PPC ads. While you optimize your campaigns, you should think about several aspects, including:
  • Unique CTAs based on device. Your ads and CTAs should be different on desktop vs. mobile, depending on other settings for your campaigns.
  • You need to have responsive landing pages for mobile-optimized ads. This is because your audience will be clicking on your ad with their mobile device, so your landing page associated with your PPC mobile ad should be mobile optimized too.
  • Create ad groups for mobile-specific campaigns. In these ad groups, you should create different ads with ad extensions that are built just for mobile users.
  • Reduce mobile campaigns that have a high CPA. Many times mobile will generate more clicks and higher costs so you can look at customizing various settings to reduce your CPA for mobile campaigns.
 If you are not optimizing your ad groups and campaigns around specific devices for your ads, then you are likely wasting a lot of time and money. Focus on creating unique ad groups for different devices, and you should see an increase of qualified leads and reduce overall spend!

Customize Your Landing Pages

Many PPC managers focus on their PPC ads and optimize their campaigns. However, the goal of a PPC campaign is to increase conversions and drive sales. This means that behind every successful PPC strategy are awesome landing pages.


Consider what happens when that individual clicks on your ad. Why did you place all that money and time into bringing someone to your site? Was it to find a sale, their email address or market your brand?

Here are some tips to think about when reviewing landing pages of your PPC ads:
  • Whatever your goal, ensure the landing page your ad hyperlinks to reflects this.
  • Ensure that your landing page content reflects the content of your PPC ads.
  • Your landing pages should be easy to read and direct your audience to take action. A poorly designed landing page will not foster appropriate measures and could reduce in minimal sales.
Your landing pages drive sales for your business. If you want to ensure that your PPC budget is used as efficiently as possible, then you should review your landing pages. Base your landing pages around the same messaging as your PPC ads, and if you integrate keywords, then you can increase your Quality Score. This will help you stretch your PPC spend while also increase qualified traffic and sales!

Not Utilizing Long-Tail Keywords

Long-tail keywords are keywords which are very unique to the requirements of the clients. These kinds of phrases are more and more precise than their commonly hunted variations. Quite simply, long-tail keywords are a PPC supervisor's best friend, but I frequently observe campaigns that rely just on short-tail keyword phrases.

You should think about negative keywords the same way that you think about PPC keyword structure. This is because it is important to tell Google what your product/service is not so their algorithms can show your ads to relevant customers. A couple of my top suggestions that you should remember about long-tail keywords are:
  • Get fewer Impressions
  • Clients are nearer to buy decision
  • Lower competition
  • Perform better with less effort and cost
  • Increase relevancy of advertisements (when paired with landing page)
  • Improved Quality Score

Putting The Pieces Together

AdWords is infamous for being a challenging platform to work with. Not only are there lots of special things PPC supervisors will need to maximize, but they also ought to think about aspects outside of Paid Search to make sure their company makes money from PPC.

If you're ever stuck in certain places it's possible to better your PPC campaigns to get your business then it's possible to refer to the aforementioned factors. Your AdWords accounts will do better and earn more money for your attention to detail and campaigns!


Author Bio:
Chris is a PPC Marketing Manager in Orlando, FL. With over 13 years of experience, he works with national brands to make his clients more money by creating awesome PPC campaigns that make them more money.

Thursday, June 29, 2017

Future Of Romance: First Virtual Girlfriend Has Been Designed In Japan


The world is evolving quite first especially with the new inventions of advanced technologies that have influenced different spheres of our lives. Every field has something new to offer. For instance, you can have someone from Aussie Writings write a good paper for you with just a click of a button.

Different countries have done quite a lot to manufacture the best technologies in the world. Japan is one of these countries and they have recently put their resources into a new technology in romance. A Japanese company startup company Gatebox have created a hologram digital virtual female assistance that is designed to provide companionship especially for people who live alone.


It's quite a masterpiece that has taken everyone by surprise. In this section, we look at what the new breed of virtual assistant has to offer. Read on.

Features

With the buzz that is going around about this technology, it must have outstanding features. We have heard of Alexa, the voice inside Amazon Echo, which is appealing and others such as Cortana and Siri that are artificially made assistants that are appealing. But none of these can compare with the experience provided by Gatebox’s Hikari Azuma. She is a 20-year-old digital assistant according to her website. She enjoys eating donuts and watching anime and her hobby is making fried eggs. She dislikes insect buther dream is to become a heroine and help people who are working hard.

Dressed in a short skirt, Hikari is housed in a high-tech glass box that resembles a coffee machine. Just like other digital virtual assistants like Amazon Echo and Google Home, she is capable of controlling household appliances, devices, and most of all, suggest helpful ideas especially related to the expected weather.


She apparently “uses her own judgment” to give suggestions to her master in her healing voice. The more you spend time with her, the more she is able to recognize your daily patterns and habits and fit to your schedule.

The technology is fitted with cameras, microphones, and sensors that help to detect temperature and motion. This allows her to interact with her master at a personal level. She comes with a Bluetooth and a permanent connection to the internet. She can be hooked up to a computer or TV through an HDMI cable. She also comes with a messaging app, where you can communicate with her when you're away. This is highlighted as the major selling points in Gatebox's promotional video.

This device is set to be released in December 2017. The good news is that you can pre-order on the company’s website. It will work in the U.S with the first production being around 300 units for a cost of $2,600 each which is a bit higher than other virtual assistants. Google Home goes for $129 while Amazon’s Echo costs $179.99.

Note that at the moment, Hikari can only communicate in Japanese.

How will the creepy virtual assistant influence the Japanese society?

Providing companionship for lonely people is where Hikari help will be needed most. A recent study showed that about 32 percent of single household make up a huge segment in Japan. In another 20 years to come, it is estimated that a third of all the Japanese men will be single for the rest of their lives. Therefore, artificially intelligent virtual assistance like Hikari will be of great help.
 

In Japan, the birth rate is around 1.4 children per woman. Compare this with 2.1 which is the expected rate for population stability. This is not the lowest in the world. Germany has a lower birth rate and recently America birth rate dropped to 1.86. But Japan has both low birth rate accompanied by strict immigration restrictions. This combination has led to the speed aging of the Japan’s population. There is also the issue of lack of steady employment opportunities that have led to lower economies of scale for Japanese men to marry.
 

Unlike U.S and Europe who are turning to home assistants for entertainment and efficiency, Japan may go for a holographic wife to deal with the troubled socio-economic situation.

Conclusion

So, the days of having human assistant may be slowly fading away. The new digital virtual assistant seems to be the next big thing. This device is designed to be your companion who can wake you up in the morning, outline your daily tasks, suggestions of how the weather will be, remind you of the important things, and even welcome you back home when your return from work.It displays a high level of intelligence and everyone is eager to know how the experience will be.


About author: Olivia is a journalist who is always ready to experience new things and share this experience with others. She is passionate about art and writing. Therefore, she usually spends time writing new articles or traveling around the world. Follow Olivia on Facebook and Twitter.

Sunday, June 11, 2017

So You Want to Be A Wedding Blogger?

So You Want to Be A Wedding Blogger?
Your wedding day is one of the most special days of your life. With friends and family travel from all over to watch you walk down the aisle and celebrate your nuptials every bride, and groom for that matter, wants to make sure the day is as perfect as possible. This means that couples spend months researching, budgeting, cake-testing, and DJ-interviewing to create the perfect event to usher in this new stage in their lives.

Luckily for today’s newly engaged couples, they don’t have to go it alone. Just as the wedding industry has ballooned to a $300 billion space, more resources are emerging to help couples navigate it all. Wedding blogs have become the go-to resources for every bride and groom’s celebration planning needs. Although wedding blogs have become exceedingly popular in recent years, it can be tough for new bloggers to enter the wedding blogosphere and make an impact. With more blogs more competition for views and engagement has arisen. But just because this space is nearing a saturation point, it does not mean that there is not still opportunity for a new voice to connect with couples through informative and engaging content across blog and social platforms. Here are a few tips to keep in mind if you’re looking to begin a wedding blog of your own.

Get Personal

One of the best ways to find and establish your voice is through sharing personal experiences. Planning a wedding can be a daunting and emotional time for every couple due to financial and familial stress. Too often publications sell a fairytale-like planning story that simply isn’t realistic for most couples. Only focusing on perfect processes and details may alienate potential brides and grooms looking for real inspiration and encouragement. If you’re starting your own wedding blog, you’ve likely been through the planning process before - either for your own wedding or a close friend or family member’s nuptials. Sharing real accounts on some of the challenges you faced (and how you overcame them) like getting back into fitness ahead of the big day or navigating stressful guest-list expectations will help new readers connect with you on a more personal level. The days of perfectly curated content are behind us; today people want to see the real person behind the blog or Instagram account, which means sharing the bumps in the road that every bride or bridal party member experiences at some point.

Feature Your Audience

As a blogger in the wedding space, you likely have been down the wedding planning road before. But your personal experiences with wedding planning likely only cover a few types of weddings, bridal styles, and celebration ideas. The most successful wedding blogs are the ones that can forge connections with a wide audience. Not every bride is looking for tips for decorating a barn reception, nor is every bride interested in learning about destination wedding ideas. To serve a large audience, you have to find inspiration outside of your own personal tastes and experiences. Featuring community members’ weddings and bridal showers is not only a fantastic way to generate more content, but it also creates deeper audience connections with your blog. In fact, people view user generated content as an indication of a high quality content sites; 86% of millennials claim that user generated content is indicative of well-rounded blogs and websites. People are proud of their wedding days and they want the opportunity to show them off. By dedicating space in your blog to spotlight readers you will have more success in building an active community around your content.

Stay Ahead of Trends

Like fashion and wellness, emerging trends enter the wedding space every day. Thanks to an influx of new startups striving to streamline the planning and production process of weddings, there are more resources than ever before designed to make the engagement period as stress-free as possible. Featuring breaking services and trends impacting the wedding space on a consistent basis will help position your blog as an authority in this increasingly crowded market. Writing about some of 2017’s biggest wedding trends, including party portraits and reception games will spark inspiration for your blog’s newest readers.

As a wedding blogger, you’ll be doing more than simply publishing fun articles and pretty pictures. Essentially, you’ll be guiding your readers through one of the most exciting, and stressful, times in their lives. If you are successful in developing an authentic voice and publishing innovative content on a consistent basis, your blog will become more than just another content site - it will become an integral component of the wedding planning process.

What are the major steps works as a booster in your Digital Marketing Strategies?

In terms of Digital marketing these news are lucrative for IT firms, but make sure that these steps of Digital Marketing are biggest hits of 2017.

How to boost performance of your Digital marketing strategies?

1) Relevant & Effective content

Although there are lot of online website where you get relevant content, but you often perceived that not all are beneficial so, our primary objective is to add some extra features by customizing language of content and makes it more relevant, user and SEO friendly, these made a tremendous effects in your website performance.

2) Incorporating strategy of mobile phone technology

Often it has been perceived that there are lot of audience who find easier to access websites through mobile phones thus it is a great medium of communication to connect peoples worldwide. Though mobile technology is an easiest source to reach out to a huge population of your target audience.

3) Do research on your Audience

Content marketing is a great way to work in IT services, when you have knowledge of all about your target audience, thus location where traffic comes thus these facts are majorly highlighted by all content marketing experts while writing a content.

4) Searching right Audience in the marketplace

Meanwhile, it isn’t a tough task to find a correct audience on Internet but you have to be careful not all of them are perfect. Here, we have to focus on right audience correct geographical location of visitors with right strategies to sell your product. Though it is perquisite to follow certain strategies so that Digital Marketing strategies only focuses in a subtle direction. Though, it is totally a waste of time when it is targeting to a wrong audience.

5) Fix a Budget

Based on your budgets you need to fixed your digital marketing strategies thus it empowers you to fix a projection of sales target. When you get invest in your business on several other platforms it sense you to give a huge profit after a considerable time. Thus it is a great advantage to generate a leads by finding desirable number of targeting audience. So, if you aren’t getting desirable outcome then please revisit this section again to improve your digital marketing strategies. While, you can also use automated mail & social media to publish a new content and present in front of your audience.

6) Motivating your audience is a great deal

It has been perceived that Digital marketing strategies are timer consuming, but it can also prove to be very convincing medium for target audience or customers. Thus it is advisable to produce your digital marketing strategy in an Educational manner so that customers find it engaging and happy to share information with others thus it might create ripples. In fact social media serves a best platform to communicate amongst with your customers and take their reviews on your products and Digital services. It is a great deal to study and research about customer’s preferences their tastes and give them a chance accordingly to fulfill their necessities.

7) Regularly update your strategies

However, there may be ups and downfalls come with every business with upheaval time. So you might have to understand these phenomena and update with latest marketing strategies on time to time and do little research on your current customer base as well as on market.

8) Take smart Decision based on market

These points are most crucial one to focus on digital marketing strategies. So, remember you have to dependent and fulfill all the criteria matching with market conditions. If you aren’t sure with strategies framing then you can take consultation of a Digital marketing experts to plan an event. However, with a perfect planning you can achieve best results.

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